Joe Anto

E: janto@pcecompanies.com

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Executive Summary


The Consumer & Retail sector saw a slight decline in M&A activity in Q1 2025, with 1,229 transactions closed (LTM) compared to 1,264 in Q1 2024. Valuation pressures persisted in Q1 2025 as Consumer & Retail buyers continued to navigate elevated interest rates and selective credit markets. Transaction volume declined modestly year-over-year, and median revenue multiples compressed to 1.2x from 1.4x in Q1 2024. Median EBITDA multiples fell to 8.6x, reflecting investor caution and a flight to quality. Strategic buyers lead the quarter accounting for 87% of all transactions reflecting the need towards capability-building and long-term growth strategies amid a cautious private equity environment.

Market Dynamics


Q1 2025 deal activity in the Consumer & Retail sector reflected a cautious market tone with transaction volume decreasing to 236 total transactions, as investors and strategic acquirers wait to see what long term policies the new administration will adopt. Median TEV/EBITDA multiples declined to 8.6x from 9.0x a year earlier, indicating a moderation in valuations that may present more attractive entry points for investors concerned about previous market highs. Revenue multiples also compressed to 1.2x from 1.4x. Investors shifted focus from high-growth stories to stable, cash-generative businesses. Strategic buyers remained active but disciplined, favoring acquisitions tied to essential services or evolving consumer preferences in a still-restrictive capital environment.

Q1-2025-Transaction-Volume-and-Multiples-Consumer-Retail-Industry

Buyer Landscape


Q1-2025-Buyers-by-Type-LTM-Consumer-Retail-Industry

Strategic Acquirers: Strategic buyers represented 87% of Q1 2025 transactions (927), continuing to drive consolidation across fragmented consumer categories. Activity was concentrated in lifestyle brands, automotive retail, and experience-driven assets with long-term customer engagement potential. Examples include Escalante Golf LLC’s acquisition of Canyata Golf Club.

Financial Buyers: Financial buyers accounted for 13% of deals (143), with interest focused on scalable concepts and premium service platforms. Private equity firms remained selective, favoring assets with strong unit economics, brand value, and expansion runway.

Industry Comparison


Q1-2025-Overall-Transaction-Volume-Consumer-Retail-Industry

Deal activity in Q1 2025 has continued to decline in the consumer & retail sector with 236 total closed deals for the quarter compared to 346 in Q1 2024. This downturn was primarily driven by heightened geopolitical tensions and economic uncertainties, which led to increased caution among investors. Despite this, certain sectors within the consumer & retail industry, particularly luxury fashion and beauty, showed resilience, with strategic acquisitions focusing on brand consolidation and market expansion. This indicates a selective but steady interest in high-value assets within the sector.1 2

Geographic Expansion


Top U.S. States: California led all states with 113 transactions, followed by Florida (98) and Texas (84), underscoring the sector’s concentration in high-growth, consumer-driven markets.

Cross-Border Trends: U.S.-based targets continued to dominate activity, though interest from international buyers remained steady, signaling ongoing global demand for U.S. consumer and lifestyle assets. Examples include BroadPeak Capital’s acquisition of Roti Restaurants Inc.

Q1-2025-MA-Transactions-by-State-Consumer-Retail-Industry

Notable Transactions


Largest Transactions Closed

Target Buyer Value ($mm)
Bally's Corporation  Standard General L.P.; The Queen Casino & Entertainment Inc. $5,700.00
Mattress Firm Group Inc. Acuity Brands Technology Services, Inc. $4,000.00
QSC, LLC Gladstone / Proteus Enterprises $1,200.00
OB US Parent LLC/IMG Arena US Parent, LLC OB Global Holdings LLC $450.00
Hilton Atlanta Axonic Capital LLC $187.00

Other Strategic Buyer Transactions Closed

Target Buyer Value ($mm)
Tulsa RV & Marine LLC Bell Camper Sales, Inc. n/a
Mile High Run Club, LLC FitLab, Inc. n/a
Bill Kolb Jr. Subaru, Inc. Georgica Auto Holdings, LLC n/a
T & B Management, LLC Artistry Restaurants, LLC n/a
Canyata Golf Club Escalante Golf LLC n/a

Other Financial Buyer Transactions Closed

Target Buyer Value ($mm)
ADERO Scottsdale Resort LionGrove, LLC $57.50
Courtyard by Marriott Atlanta Buckhead Partners Capital $24.30
The Westin Great Southern Hotel in Columbus, Ohio Whitestone Companies $8.90
Roti Restaurants Inc. BroadPeak Capital $3.50
Kelly's Roast Beef, Inc. AAM 15 Management, LLC n/a

Source S&P Capital IQ as of 4/21/2025 and PCE Proprietary Data

Emerging Trends


Key trends shaping Consumer and Retail M&A:

  1. Growth in Experiential and Leisure Investments
    There is a notable uptick in investments within the hospitality, travel, and leisure sectors, as consumer demand for experiences continues to rise. This trend is supported by a recovery in global tourism and a shift in consumer spending from products to experiences, prompting increased deal activity in these areas.3
  2. Rise of Digital-First Retail Models
    The shift toward e-commerce continues to accelerate, with many traditional consumer & retail brands seeking digital-first acquisition targets to expand their online footprint. 4
  3. Sustainability as a Key Driver for Investment
    Sustainability continues to be a major focus, particularly in the fashion and beauty industries, where consumers increasingly prefer eco-friendly and ethically sourced products.4
  4. Subsector Spotlight: Health & Wellness
    The health and wellness subsector is witnessing growth, with consumers prioritizing self-care and preventive health measures.4
  5. Subsector Spotlight: Pet Care Industry Expansion
    The pet care industry continues to expand, driven by strong underlying demographic trends and consumer preferences.4

Outlook for Next Quarter


Opportunities: Physical retail stores are undergoing a transformation to offer immersive experiences that cannot be replicated online. By investing in in-store services and experiences, retailers can boost customer acquisition, brand identity, and loyalty.5

Risks: Despite some stabilization, inflation remains a concern, with the Federal Reserve projecting core prices to grow by 2.8% in 2025. This could impact consumer spending and, consequently, M&A valuations and activity.6

Predicted Activity: The retail sector continues to face challenges, leading to a rise in distressed M&A as financially stable companies look to acquire brands, intellectual property, and assets from struggling businesses.4

PCE Transactions


Taylors Pharmacy

 

Served as advisor to Taylors Pharmacy on their sale to Revelation Pharma

Steinhafels

Served as advisor to Steinhafels Holding Company, Inc. as they became 100% ESOP owned

OOBE

Served as advisor to OOBE Holdings, Inc. on their sale to OOBE Holdings ESOP Trust

Wawa

Served as advisor to Wawa as the Wawa ESOP Trust purchased additional shares of Wawa, Inc.

 

Contact Us


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Joe Anto
New York Office
407-621-2141 |
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Eric Zaleski
Chicago Office
847-239-2466 |
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Kyle Wishing
Atlanta Office
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Data Assumptions

This report represents transaction activity as mergers & acquisitions, consolidations, restructurings and spin-offs. Targets are defined as U.S. Based companies with either foreign or U.S. based buyers. Transaction information provided is based on closed dates only.

Glossary

EBIT - Earnings Before Interest and Taxes
EBITDA - Earnings Before Interest, Taxes, Depreciation, Amortization
LTM - Last Twelve Months
TEV - Total Enterprise Value

Sources:

  1. Testa, J. “What Investors Want from Beauty Brands in 2025”, Vogue Business, 8 Jan, 2025.
  2. Lange, J. “Trump Policies Cast Chill on Wall Street Dealmaking”, Reuters, 5 Mar, 2025.
  3. Cox, J. “Luxury Travel Is Booming. That’s Good for the Economy”, Barron’s, 7 Mar, 2025.
  4. PwC. “Consumer Markets M&A Trends”, PwC, 11 Mar, 2025.
  5. Reda, S. “25 Predictions for the Retail Industry in 2025”, National Retail Federation, 8 Jan, 2025.
  6. McIntosh, P. “Chill in M&A Deals Reflects Economic Headwinds”, Advisor Perspectives, 21 Mar, 2025.

Largest Transactions Closed

  • Target
  • Buyer
  • Value($mm)
  • Vector Group Ltd.
  • Japan Tobacco Inc.
  • $3,787.37
  • Cheney Bros., Inc.
  • Performance Food Group Company
  • $2,095.00
  • The Duckhorn Portfolio, Inc.
  • Butterfly Equity LP
  • $1,985.04
  • North American Premium Cat feeding and Pet Treating Business of Whitebridge Pet Brands, LLC
  • General Mills, Inc.
  • $1,450.00
  • Specialty pharmacy business of The Kroger Co.
  • CarelonRx, Inc.
  • $464.00
  • TreeHouse Foods
  • Harris Tea
  • $205.00
  • Skyland Grain LLC
  • The Andersons, Inc.
  • $85.00
  • The Watkins Company
  • Cannae Holdings, Inc. ; KDSA Investment Partners
  • $80.00
  • Big Beverages Contract Manufacturing L.L.C.
  • Celsius Holdings, Inc.
  • $75.00
  • Casa Di Bertacchi Corporation
  • Premium Brands Holdings Corporation
  • $66.00

Other Financial Buyer Transactions Closed

  • Target
  • Buyer
  • Value($mm)
  • ZOA Energy, LLC
  • Molson Coors Beverage Company
  • $53.00
  • Hormel Health Labs LLC
  • Lyons Magnus, Inc.
  • $25.00
  • Sucro Limited
  • Beta San Miguel, S.A. De C.V.
  • $24.36
  • Primo Water Corporation
  • Primo Brands Corporation
  • $23.01
  • Progressive Care, Inc.
  • NextPlat Corp
  • $9.63
  • Assets of Firesteed Cellars Winery & Tasting Room
  • Integrated Beverage Group LLC
  • $8.10
  • The assets of Empire Coffee Co., Inc.
  • Coffee Holding Co., Inc.
  • $8.00
  • Meier'S Wine Cellars, Inc.
  • Bartow Ethanol of Florida, L.C.
  • $6.25
  • Black Oak Gallery
  • VLPS, LLC
  • $2.06
  • Blüm San Leandro
  • VLPS, LLC
  • $1.12

Other Strategic Buyer Transactions Closed

  • Target
  • Buyer
  • Value($mm)
  • Jackalope Brewing Company LLC
  • Tacoma and Hoyt LLC
  • n/a
  • Deiorio Foods, Inc.
  • Encore Consumer Capital, LP
  • n/a
  • Branding Iron Holdings, Inc.
  • Kingswood Capital Management, L.P.
  • n/a
  • Hawaii Coffee Company, LLC
  • Sojourner Consumer Partners, LP
  • n/a
  • Global Animal Products Inc
  • Granite Creek Capital Partners, L.L.C.
  • n/a

 

Source S&P Capital IQ as of 1/17/2025 and PCE Proprietary Data

PCE Transactions

Contacts

David Jasmund

Orlando Office

407-621-2111 |

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Michael Poole

Orlando Office

407-621-2112 |

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Will Stewart

Orlando Office

407-621-2124 |

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Data Assumptions

This report represents transaction activity as mergers & acquisitions, consolidations, restructurings and spin-offs. Targets are defined as U.S. Based companies with either foreign or U.S. based buyers. Transaction information provided is based on closed dates only.

Glossary

EBIT - Earnings Before Interest and Taxes
EBITDA - Earnings Before Interest, Taxes, Depreciation, Amortization
LTM - Last Twelve Months
TEV - Total Enterprise Value

Sources:

  1. 1. Economic Research Service. “Summary Findings.” U.S. Department of Agriculture, 20, December, 2024
  2. 2. Sarah, Z. “Farm bill extended in last minute funding deal: What to know.” Agriculture Dive, 21, December, 2024
  3. 3. TreeHouse Foods, Inc. Announces Acquisition of Private Brands Category Leader Harris Tea.” TreeHouse Foods, Inc, 2, December, 2024
  4. 4. Christopher, D. “Food and beverage M&A activity appears to be picking up, CoBank says.” Agriculture Dive, 5, November, 2025
  5. 5. Peyton, B. “Grocery e-commerce sales continue to soar.” Grocery Dive, 11, December, 2024